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Conwy Pilot

On the back of the success of Greasby Trial, we were approached by the Welsh Government to be the technology provider for their digital in-home DRS pilot.

  • Wales have the ambition to be a World leader in recycling through their Beyond Recycling programme.
  • They have stated: “The impact of implementing a world-leading DRS could be game changing for UK waste management. Innovative technologies, careful planning, collaborative thinking and intricate management is therefore key.”

The pilot will enable us to further develop our technologies and processes.

Principles of the Pilot

  • Working with Welsh Government advisors to give options to the legislators.
  • Secure: codes are randomised (impossible to reverse-engineer). GDPR compliant.
  • Inclusive: participants can take part even if they don’t have a smartphone.
  • Independently verified:
  • Wrap will define success criteria and interview participants.
  • The AMRC (together with the University of Sheffield) will validate the technology.